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The JARED polo shirt

The mods wore it buttoned up right to the top, staking their claim to that generation’s way of life.

How to wash your jeans 👖

To start with, we believe that jeans shouldn’t be washed. Well, most of the time, anyway.

1971’s graphic T-shirts - The unmissable essentials.

They are 1971 must-haves that you have to snap up while you still can. After all, we love limited editions – and when they’re gone, they’re gone!

TRIUMPH Motorcycles and GIBSON

TRIUMPH Motorcycles and GIBSON create a unique Les Paul guitar and a custom Bonneville for the Distinguished Gentleman's Ride

The BRUCE zipped sweatshirt

If you’re looking for a timeless piece you can wear every season, look no further.

Charly by Federico

A timeless, high-quality and incredibly comfy knitted polo shirt made from 100% organic cotton.

Chinos – The new trousers at 1971

With these chinos, available in three different colours, your collection just got bigger.

The RICHY jeans - Inner finishes

They could well be the only item of clothing made even more handsome by repairs !
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